E-commerce is ever-evolving, and one of the latest trends reshaping the industry is BigCommerce BOPIS’ (Buy Online, Pick Up In-Store). BOPIS is an innovative service that allows consumers to purchase items online and then pick them up at a physical store location, which effectively blends the convenience of online shopping with the immediacy of brick-and-mortar retail.
Equally important, this business model has revolutionized how consumers shop and how retailers operate, marking it as the future of online shopping.
The Advent of BigCommerce BOPIS
BigCommerce, a leading e-commerce platform, has been instrumental in facilitating this shift towards BOPIS. This integration provides a seamless shopping experience, bridging the gap between online and offline sales.
The dual-mode shopping is attractive to customers who appreciate the convenience and the freedom to choose their shopping experience.
Why Businesses are Adopting BOPIS
Retailers are recognizing the advantages of adopting the BigCommerce BOPIS model. By offering BOPIS, businesses can boost their conversion rates and enhance customer satisfaction.
The convenience, speed, and potential cost savings (in terms of shipping fees) make it a highly appealing option for customers.
Moreover, it helps retailers utilize their physical stores as a competitive advantage. And it can lead to additional in-store purchases at the time of pick-up, thereby increasing the average order value. This innovative strategy effectively turns their stores into distribution hubs, streamlining the fulfillment process.
The Role of Epic in the BigCommerce Platform
In this evolving retail landscape, Epic has stepped up to offer an advanced solution for the buy online and pick up in store service. eLocal, an app specifically designed for BigCommerce stores, helps retailers handle every aspect of BOPIS with precision and ease.
eLocal provides complete control over local delivery and pick-up options, a countdown timer to encourage purchases, inventory management control, and much more. This empowers businesses to customize their BOPIS strategy according to their needs, thus driving higher customer satisfaction and sales.
Get Ahead with BigCommerce BOPIS
The rising popularity of BigCommerce BOPIS signifies its potential as a game-changer for the e-commerce industry. It’s time to embrace this trend and prepare your online business for the future.
Take control of your online shopping journey and maximize your BigCommerce BOPIS capabilities with the help of Epic’s eLocal app. Enjoy the benefits of our tool, designed to customize and streamline your local delivery and pick-up operations. Don’t let your business get left behind. Contact us at Epic and experience the future of online shopping today!