Our
voice
Welcome to the epic blog, enjoy learning and seeing what’s new at Epic.

How To Create An Accessible Website For People With Disabilities
According to the CDC, 61 million adults in the US live with a disability. 4.6% have visual disabilities, 5.9% have hearing barriers, and there are many more with specific cognition and physical disabilities that make it difficult for them to access technology without...
Connect With Your Audience: Email Marketing For Businesses
In 1978, the first email blast was sent by Gary Thuerk, a marketing manager at a major computer company. This marketing email generated $13 million in sales — a huge amount even to this day. That first electronic sales letter kicked off what has become one of the most...
Common Mistakes eCommerce Businesses Make: The Top 6
Starting an eCommerce business can be easy but maintaining one? Not so much. New challenges arrive every so often, and there’s a lot to get right. Not seeing what all of these challenges can be is part of the difficulty, but finding out the common mistakes eCommerce...
6 Signs You Need A Website Redesign
Your website is the face of your business, the welcome mat that invites visitors in. It's an opportunity to turn a casual surfer into a loyal customer, and you designed it with care. With that said, how do you know if it's time for a change and a website redesign is...
Optimizing Your Website To Convert
It used to be that SEO was the most important thing for website owners. After all, for a site to be discoverable to new and potential customers, it has to rank high up on the search engines. But while a steady amount of organic traffic is a positive development, it’s...
Digital Marketing Jargons (And How They Relate To You as a Business Owner)
You’re pretty much hands-on when it comes to your business. You know your products and services by heart and can describe all of them in minute detail. But when it comes to marketing, specifically digital marketing, you’re kind of lost. With so many terminologies in...
The Evolution of Epic Web Apps: epicApps
Ready to be on the front line of eCommerce technology? Introducing our epicApps, a suite of web apps we’ve built on and made even better to make managing your business easier. One of the many things we’ve looked forward to this year is the all-new set of web apps...
What Your Website Navigation Says About Your Brand
Almost every e-commerce business knows that website navigation plays a big part when it comes to sales. Make a site confusing enough to browse and your visitors will leave immediately. But your website navigation structure also plays another role, and that is to...
Social Media And The Floral Business
Sales are constant, you have an established clientele, and all in all, your floral shop is doing good. But you wish it could be better. What’s the next step for you as a florist? We recommend establishing social media accounts for your floral business. And here’s why:...
Why You Should Worry About Offsite and Onsite SEO
If you have a website, chances are that you already know about Search Engine Optimization (SEO). In simple terms, SEO is the improvement of a website to make it more visible in relevant searches. But what most don’t know is that there are two kinds: Offsite and...
E-Commerce Trends For 2022: Retail Strategies for The New Year
When the pandemic struck and everyone was left stranded inside their homes, e-commerce experienced a massive boom. It was already on the rise for years, but 2020 gave it a huge leg up in terms of new users and increased sales. The rapid rise of e-commerce led...
5 Ways To Drive Traffic To Your Website For Free
Websites are a great way to share your brand, build relationships with your customers, and generate sales. The more people visit your site, the more potential customers you have. And that translates to more profit and the possibility of growing your business and...
How To Pick The Perfect Website Font
Font design is sometimes overlooked when planning and developing a website. After all, there’s the navigation, layout, color scheme, and logo to think of — all of which contribute to an extremely intensive design process. But what makes all of these come together?...
What is Conversion Rate Optimization and Why You Should Care About It
Many online businesses know about Conversion Rate Optimization (CRO) but rarely employ the right resources to make it work for them. And Search Engine Optimization (SEO) is often the more bandied term, and thus, people are more familiar with it. Since SEO is all about...
Trip Report: EpicShops at USA CBD Expo Las Vegas 2020
Ecommerce trends 2020: we’ve outlined 8 of the top trends that will help your business become everything you dream that it could be!
A Simple Local SEO Checklist For 2020: 10 Ways To Increase Your Traffic
Ecommerce trends 2020: we’ve outlined 8 of the top trends that will help your business become everything you dream that it could be!
Ecommerce Trends 2020: Everything You Need To Know
Ecommerce trends 2020: we’ve outlined 8 of the top trends that will help your business become everything you dream that it could be!
Gaining Online Recognition: Anderson Pallet & Crate Case Study
Pallet & Crate Manufacturer Sees Recognition Due To Total Online Refresh In the summer of 2018, Anderson Pallet & Crate were looking for a refresh. As a 30-year-old business they had a local client base, but their online presence was in serious need of an...
What Is CBD Distillate? And Other FAQ From Your Customers
Since the CBD market is expected to increase astronomically in the next two to three years (by an estimated 700%!) the competition will be fierce, so building a dynamic website and working with an agency with an innovative marketing solution will be your key to beating the odds and creating a thriving CBD eCommerce store.
Our Epic New Office Space: Taking epicShops To The Next Level
In order for your business to succeed, you need to know how to attract customers. But even more importantly, you need to know how to keep them coming back. Here’s our step-by-step guide on building a successful customer retention strategy using a customer loyalty program.
How to Improve Your Customer Loyalty And Retention
In order for your business to succeed, you need to know how to attract customers. But even more importantly, you need to know how to keep them coming back. Here’s our step-by-step guide on building a successful customer retention strategy using a customer loyalty program.